An icon in the shape of a lightning bolt. Impact Link Delta Air Lines believes a premium-focused strategy is the secret sauce to success, as outlined during its Investor Day in Atlanta on Wednesday.
Like the upcoming products of its competitors, Delta plans for its premium economy section to have a 19-inch seat width and 38-inch seat pitch in a 2-4-2 configuration — at least on the A350.
including premium-economy upgrades, Delta One business class, and domestic first class, have long been profit drivers. So far, adding more of the expensive seats has been a boon to its bottom line ...
As such, premium seats — currently about 30% of Delta's inventory — will be a majority focus of any added capacity next year. By 2027, the airline expects to make more money from premium seats than ...
Delta Air Lines is focusing on premium cabins to boost revenue and outpace economy sales. The premium demand is driven by millennials willing to spend more for an elevated experience. Delta's ...