Impossible to Ignore: Creating Memorable Content to Influence …
2016年5月11日 · Drawing on the latest research in neuroscience and cognitive psychology, Carmen Simon, PhD, reveals how to avoid the hazards of random recall and deliver just the right amount of content. No more redundant meetings, rambling e-mails, or anemic presentations.
Impossible to Ignore: Creating Memorable Content to Influence Decisions
2016年6月3日 · Carmen Simon is a cognitive neuroscientist, author and founder of Memzy, a company that uses brain science to help corporations create memorable messages. Carmen’s most recent book, “Impossible to Ignore: Create Memorable Content to Influence Decisions,” has been selected as one of the top international books on persuasion. Dr.
- 评论数: 369
- 作者: Carmen Simon
Impossible to Ignore: Creating Memorable Content to Influence …
Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your audiences do remember by creating content that attracts attention, sharpens recall, and guides behavior toward a desired action.
- 4.3/5(369)
Impossible to Ignore: Creating Memorable Content to Inf…
2016年5月11日 · In Impossible to Ignore, she shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience's needs; use memory-influencing variables to control what your audience remembers; and turn today's intentions into tomorrow's actions.
Impossible to ignore : creating memorable content to influence ...
2022年1月1日 · Impossible to ignore : creating memorable content to influence decisions by Simon, Carmen, 1973- author
About the Author - Impossible to Ignore: Creating Memorable …
Carmen Simon, PhD, is a recognized cognitive scientist who specializes in neuroscience research and takes a daring approach to persuasion by placing memory at the heart of all decision-making. She advocates that people make decisions in our favor based on what they remember, not on what they forget.
Impossible to Ignore by Carmen Simon on Apple Books
2016年6月3日 · Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your audiences do remember by creating content that attracts attention, sharpens recall, and guides decision-making toward a desired action.
Impossible to Ignore: Creating Memorable Content to Influence Decisions ...
2016年5月11日 · Drawing on the latest research in neuroscience and cognitive psychology, Carmen Simon, PhD, reveals how to avoid the hazards of random recall and deliver just the right amount of content. No more redundant meetings, rambling e-mails, or anemic presentations.
Impossible to Ignore: Creating Memorable Content to
Drawing on the latest research in neuroscience and cognitive psychology, Carmen Simon, PhD, reveals how to avoid the hazards of random recall and deliver just the right amount of content. No more redundant meetings, rambling e-mails, or anemic presentations.
Impossible to Ignore: Creating Memorable Content to Influence …
2016年6月3日 · Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your...